Business travelers are taking control of the booking journey
Today’s business traveler isn’t just along for the ride. They’re increasingly involved in how trips are planned and booked, and that shift has important implications for travel marketers. According to the latest SmartBrief Business Travel Audience Survey: 80% book or influence travel decisions 40% book travel directly through apps or websites 84% take trips lasting […]
Today’s business traveler isn’t just along for the ride. They’re increasingly involved in how trips are planned and booked, and that shift has important implications for travel marketers. According to the latest SmartBrief Business Travel Audience Survey: 80% book or influence travel decisions 40% book travel directly through apps or websites 84% take trips lasting […]
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