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California poised to unveil 'completely unique' data broker privacy platform | MLex | Specialist news and analysis on legal risk and regulation
Californians starting Jan. 1 will get a privacy tool that the state's privacy watchdog, CalPrivacy, calls unique in the world, when the state’s Delete Request and Opt-Out Platform, DROP, goes live, allowing California residents on one website to require data brokers to delete any data held about the resident making the request. “It should have some significant impact in terms of reducing the digital footprint that we have,” Tom Kemp, the executive director of CalPrivacy, told MLex in an interview.
Californians starting Jan. 1 will get a privacy tool that the state's privacy watchdog, CalPrivacy, calls unique in the world, when the state’s Delete Request and Opt-Out Platform, DROP, goes live, allowing California residents on one website to require data brokers to delete any data held about the resident making the request. “It should have some significant impact in terms of reducing the digital footprint that we have,” Tom Kemp, the executive director of CalPrivacy, told MLex in an interview.
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