How Pimentae’s Female Founders Turned Mini Margaritas Into Big Business

Alice Parmiter and Wynter Karo were told tequila was too niche and canned cocktails too downmarket. Five years later, Pimentae is running towards acquisition.

Jul 6, 2026 - 20:00
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How Pimentae’s Female Founders Turned Mini Margaritas Into Big Business
Alice Parmiter and Wynter Karo were told tequila was too niche and canned cocktails too downmarket. Five years later, Pimentae is running towards acquisition.

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