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How the School of Hard Knocks founder built a $37 million business

School of Hard Knocks cofounder James Dumoulin uses staged drama to hook viewers and sells consulting services and memberships.

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Oct 23, 2026 - 16:00
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How the School of Hard Knocks founder built a $37 million business
School of Hard Knocks cofounder James Dumoulin uses staged drama to hook viewers and sells consulting services and memberships.
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