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I'm the CEO of Bojangles. Gen Z is key to helping us expand beyond our Southern roots.

Bojangles CEO José Armario tells Business Insider about the chain's expansion beyond its Southern roots, focusing on Gen Z's demand for innovation.

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Oct 2, 2025 - 14:00
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I'm the CEO of Bojangles. Gen Z is key to helping us expand beyond our Southern roots.
Bojangles CEO José Armario tells Business Insider about the chain's expansion beyond its Southern roots, focusing on Gen Z's demand for innovation.
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