Nike was once China's sneaker king. Here's why its sales have fallen 30%

China was once Nike's fastest-growing region but the company has lost relevance among young consumers and ceded market share to smaller, domestic brands.

Jul 29, 2026 - 16:00
 0  6
Nike was once China's sneaker king. Here's why its sales have fallen 30%
China was once Nike's fastest-growing region but the company has lost relevance among young consumers and ceded market share to smaller, domestic brands.

What's Your Reaction?

like

dislike

love

funny

angry

sad

wow