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Tuesday, 07 February 2023
What’s so Popular in South Korea? The Answer is NFTs!

What’s so Popular in South Korea? The Answer is NFTs!


The concept of negative geosocial media, also known as NFT photography, has been gaining traction recently. NFT photography is a new form of photography that challenges a viewer to think about the environment and social justice issues. The term “negative geosocial media” was coined by Cath Simard to describe a type of photography that calls out problematic social media posts and images.

Simard photographs people and things in everyday environments with a social justice message. Many of her photos feature upcycle items and natural elements, and people of color are often featured in the positive messages. In her photography, Simard challenges viewers to consider how their social media posts affect the environment and society. Her photography is usually taken in the context of an interview, and the questions she asks her interviewees play an important part of the photo shoot. These questions are intended to prompt the viewer to consider their own actions and ask themselves if their actions align with their beliefs.


For example, in one of her photos (shown below), Simard photographed a woman with a sign in front of her that says “nothing tastes better than recycling.” The woman was then photographed with a trash bin and a recycling bin, asking her if she would be happy to have her trash taken and her recycling put back.

The Environmental Message Behind Cath Simard’s Original NFT Photography


Cath’s original inspiration for creating the concept of NFT photography was to raise awareness about the impact of food production and

waste disposal on our environment. Cath’s first photo project, “Feeding the City,” was based on the idea that everyone has the power to change the food system and

reduce the amount of food going to waste. Her goal was to empower people to be more aware of the impact their food choices have on the environment and to


cook more plant-based, nutrient-dense foods to reduce the demand for resources like water and farmland.


Why Photographing Food Is Important


Food, as we all know, is a crucial part of our everyday lives. It provides nutrients and energy, and helps us to grow and stay healthy. But food is much more than this. Food is culture. It is our connection to past generations, and to traditions and memories. Food is what brings us together as a society. It can be seen as the “common language” that enables us to communicate with one another.


Why Cath Is Important


Cath is important because she is following her dreams and using her talent to make a difference. She has created a business that is both financially successful and has provided her with the opportunity to share her passion for food with a wider audience and to make a positive impact on the world around her.



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