We waited in line for the 'Erewhon of New York' and saw the power of TikTok marketing firsthand

Between $260 receipts and audible gluten-free chicken nuggets, our hours on line for gourmet grocer Meadow Lane demonstrated the power of TikTok hype.

Nov 16, 2025 - 01:00
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We waited in line for the 'Erewhon of New York' and saw the power of TikTok marketing firsthand
Between $260 receipts and audible gluten-free chicken nuggets, our hours on line for gourmet grocer Meadow Lane demonstrated the power of TikTok hype.

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