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What Dolly Parton taught the business world about building a legacy - Gary W. Rollins College of Business

RCOB faculty at UTC reflect on the business lessons behind Dolly Parton's legacy — branding, ethics, entrepreneurship, contract negotiation and employee well-being — and what students can learn from her example.

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Aug 28, 2026 - 19:00
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What Dolly Parton taught the business world about building a legacy - Gary W. Rollins College of Business
RCOB faculty at UTC reflect on the business lessons behind Dolly Parton's legacy — branding, ethics, entrepreneurship, contract negotiation and employee well-being — and what students can learn from her example.
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