Why Morgan Stanley is betting on bitcoin for its first bank-branded ETF​

Morgan Stanley launched the cheapest bitcoin ETF on the market on April 8 and branded it with the firm’s own name — signaling the asset manager views cryptocurrency as a core portfolio holding.

Apr 10, 2026 - 16:00
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Why Morgan Stanley is betting on bitcoin for its first bank-branded ETF​
Morgan Stanley launched the cheapest bitcoin ETF on the market on April 8 and branded it with the firm’s own name — signaling the asset manager views cryptocurrency as a core portfolio holding.

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